Who’s Behind The IP?

One of the most commonly asked questions we get from our customers is “who is behind the IP?”. This may seem like a simple, straightforward question but the reality of the situation is much more complex than that. Here is an in depth look at the complex situation that is IP protection. What is an IP? First, let’s start with the basics....

6 Lethal AdWords Mistakes

Google is the most popular search engine in the world. It’s not shocking that the search engine is also the top advertising platform. Using Google Adwords is an excellent way to increase online traffic and sales for your business. However, pay-per-click campaigns on Google can be quite complex for those who are just starting out. Since...

5 Fantastic AdWords Blogs

Fighting click fraud is just one of the necessary tools in optimizing your PPC campaign(s). Blogs are a great source of information that can provide you with AdWords best practices, latest news, and so much more. Here are our picks for the top 5 must read blogs that will help you optimize your next PPC campaign. 1. PPC Hero Hanapin...

Ad Fraud Hits Android App Store

Google is the largest advertising platform in the world so it’s not surprising that they are the victim of another ad fraud scandal… surprise surprise. Earlier this year the search engine giant had another scandal unfold when ads on YouTube were being shown next to extremely offensive content. The latest in the Google scandal...