5 Alternatives to AdWords

Advertisers invest precious time and money into paid search campaigns so it is extremely important to be mindful of the places you advertise. In order to properly protect your investment, picking the right platform to advertise on is crucial. Facebook and AdWords are great places to start because they have enormous volume, but the big...

6 Lethal AdWords Mistakes

Google is the most popular search engine in the world. It’s not shocking that the search engine is also the top advertising platform. Using Google Adwords is an excellent way to increase online traffic and sales for your business. However, pay-per-click campaigns on Google can be quite complex for those who are just starting out. Since...

DIY Click Fraud Protection

Click fraud is all too real. You can manage it yourself with four main tips and tricks. Whether it be your competitors trying to sabotage your business by draining your advertising budget or bots and click farms. Whatever the reason may be there is something YOU can do about it. Search engines are constantly trying to prevent this from...